Economic pressures reinforce the desire and urgency of digital investment, and executives continue to demand better returns on IT costs. Modern economic conditions provide enterprises with the opportunity to strategically invest resources in technological solutions. As recipients of these technology costs, managers must ensure that they maximize the return on business by through the strategic implementation of IT technologies.
Organizations that we see tackling talent instability are looking for technical talent that is likely to remain, instead of continuing to look for "unicorns." Instead of focusing on technical craftsmanship, they are looking for people with the basic skills they need who are interested in business operations. Employees who remain in the organization for five years (or more) will bring far more business value than high-ranking superstars who can move on to their next job within 18 months. Hiring and retaining the right talent also creates a positive cycle as the best talent desires to work in innovative organizations.
In 2023, tech managers should hire people for sustainability and long-term value. Sustainability should be a top technological priority. At COP 27, UN Secretary-General António Guterres said that "we are moving towards climate hell". As policy decisions on climate change continue to look vague, the technology industry will play a key role in addressing the global climate crisis. IT has a huge impact on organizations' carbon footprints. The carbon content of laptops, mobile phones and countless other devices used in enterprises contributes significantly to greenhouse gas emissions by enterprises. Technologies such as the cloud and artificial intelligence (AI) consume a huge amount of energy, which only increases, as such technologies receive calculations [1].
In addition, two new reports from the World Economic Forum show how improved public-private cooperation can stimulate investment to build new markets and create high-quality jobs, while making progress towards social and environmental goals. The study, which is based on a survey of 12,000 CEOs worldwide, found that agrotechnical and energy technologies are considered the most strategically important over the next 10 years in more than 120 Countries. It also found that 76 million additional jobs need to be created in the green and social sectors, including agriculture, education, healthcare and energy, by 2030.
Markets of Tomorrow [2] explores technologies and sectors that will create new sources of growth. It draws on more than 12,000 responses from more than 120 economies to a survey of World Economic Forum executives. It established that agricultural technology is considered the most strategically important technology for the economy of the next decade. From low-tech irrigation methods to precision farming and unmanned aerial vehicles, new agricultural technologies make it possible to increase efficiency, increase agricultural products and create new ecological jobs.
Finally, the technology of accumulation and generation of electricity ranked third in the global ranking, reflecting the growing relevance of the transition to low-carbon energy systems. Battery and other storage technologies are key to integrating renewable energy production into global energy networks, and this is an important area of ongoing innovation and investment.
Reference
1. Howard C. Innovating in Uncertain Times: Lessons from 2022 Harvard Business Review. 2022. URL: https://hbr.org/2022/12/innovating-in-uncertain-times-lessons-from-2022.
2. Bowman R. A. Market Recap, And Prospects For 2023 . Market Insights. 2022. URL: https://simplywall.st/article/a-2022-market-recap-and-prospects-for-2023.
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Scientific supervisor: S.G. Turchyna, Ph.D., Associate Professor, Sumy National Agrarian University
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